PEAK-Expert
Mike Peters
Focus
TOURISM
Contact
email:
mike.peters@uibk.ac.at
phone:
+43 512 507 72450
web:
Department of Management and Marketing
Speaks: English, German
Mike Peters heads the SME and Tourism research group and is spokesperson of the Tourism and Leisure Research Center at the University of Innsbruck. He conducts applied research on sustainable tourism in the Alps. His research also focuses on family businesses and succession in tourism and on entrepreneurial behavior.
Focus cloud: tourism, leisure, sustainability, digitalization, family businesses, SME
About
Mike Peters is a professor at the Department of Management and Marketing at the University of Innsbruck. After completing an education as a restaurant professional and practical years in the hotel industry, he studied at the universities of Regensburg and Innsbruck and started an academic career. His dissertation deals with internationalization behavior in the hotel industry, and his habilitation, completed in 2005, analyzes the growth behavior of small and micro service businesses.